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Spira Guitars Bring the Heavy to UK Guitar Show 2026

While the UK Guitar Show celebrated its 10th anniversary at Cranmore Park, Solihull, Spira came to do one thing. Bring the heavy.

Across a sold-out weekend, with footfall strong from open to close, it was clear there was no shortage of players ready to plug in and turn things up.

We brought a focused spread of Spira models, led by the best-selling S-400 and S-450, alongside the newer X-400, X-500 and V-400 shapes. The reaction to the V and X models was immediate. Aggressive designs, built for modern players, and something genuinely different at price points that genuinely shocked people. 

The response across the stand was strong throughout. The 7-string models were a huge hit, with players spending serious time dialling them in and pushing them properly. Tight low end, fast necks, and a spec that makes sense straight out of the box. Exactly what that player expects.

The crowd around the Spira stand had a clear identity. More high-gain, more riff-driven, and plenty of players who knew what they wanted the moment they plugged in. It was great to see so many familiar faces, alongside a steady flow of new players discovering Spira for the first time and quickly connecting with it.

The booth itself was packed all weekend. At points it was so busy with players trying guitars that we found ourselves out in the walkway, while riff after blistering riff was unleashed. Not a bad problem to have.

We also had several artists and creators stop by across the weekend to check out the guitars, with some great reactions and plenty of interest in what Spira is building.

More broadly, the mood at the show said a lot. A sold-out UK guitar event, a wide mix of players, and genuine engagement with the instruments.

We’re already looking forward to doing it all again next year.

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